50 Questions to Ask Your Wedding Florist Before You Book

Choosing a wedding florist is one of the most tactile decisions in the entire planning process – flowers set the mood in every photograph, frame the ceremony altar, and perfume the room in a way no other detail can replicate. But with so many variables at play, from seasonal availability to rental logistics to day-of staffing, knowing exactly what to ask before you sign can mean the difference between a seamless experience and a stressful one.

This guide walks through 50 questions organized into five practical phases – initial inquiry, logistics, pricing and payment, day-of execution, and post-wedding. For each question you’ll find context on why it matters, what a strong answer sounds like, and the red flags worth watching for.

Phase 1: Initial Inquiry – Vetting Fit Before You Commit

The first conversation with a florist is really a two-way interview. You’re assessing their style, experience, and communication approach – and they’re deciding whether your vision is a good match for their portfolio. These ten questions help you find that fit quickly.

1. Have you worked at our venue before?

Venue familiarity matters more than most couples expect. A florist who knows your space already understands ceiling height, loading dock access, ambient lighting, and which pillars or alcoves anchor arrangements beautifully. A confident yes paired with specific details – or an honest no with a proactive offer to do a site visit – are both good answers. A vague “I’ll figure it out on the day” is a red flag worth noting.

2. Can I see your full portfolio, not just your Instagram highlights?

Curated social feeds show best-case work. Asking to see a broader range – including real wedding galleries, not just styled shoots – reveals consistency across different budgets, seasons, and venue types. A great florist will share this openly. Be cautious if a florist pushes back or only shows a handful of aspirational images with no attribution to real events.

3. Are you available on our date, and how many other weddings do you book that weekend?

Many florists run multiple weddings per weekend. That’s industry-normal and not a dealbreaker – but you deserve to know where you sit in their schedule. Studios that book more weddings per weekend than their team can realistically staff are a concern. A good answer includes specifics on team size and a clear commitment to dedicated staffing for your event.

4. How would you describe your design style?

Florists have aesthetic signatures just like photographers do. Some lean romantic and lush; others favor architectural minimalism or wildflower-loose naturalistic arrangements. Asking this directly lets you gauge whether their instinct aligns with your vision before you spend time on a detailed proposal. A florist who pivots immediately to “what do you want?” without articulating their own perspective may lack a distinct point of view.

5. What is your experience with our specific style – for example, garden romantic, modern minimalist, or tropical?

Portfolio breadth aside, execution depth for a specific aesthetic matters. If you’ve fallen for overflowing garden arrangements with ranunculus and garden roses, you want a florist who does that regularly – not one who’ll be doing it for the first time on your wedding day. Ask them to point to three or four examples from their portfolio that match your direction.

6. Do you offer mock-ups or trial arrangements before the wedding?

Some studios offer a paid trial arrangement – typically the centerpiece or bridal bouquet – so you can approve the look and feel before the wedding day. This is especially valuable for elaborate installs. Not all florists offer this, and it adds cost, but for couples investing significantly in florals it can be worth it. A red flag: a florist who dismisses the idea entirely or seems offended you asked.

7. How do you handle substitutions if a bloom I want isn’t available?

Flower markets are unpredictable. A late frost, a shipping delay, or simple over-demand can make your first-choice bloom unavailable the week of your wedding. A great florist will explain their substitution protocol upfront – typically same-color, same-form replacements – and offer to loop you in before making a final call. Watch for florists who are evasive about this or who say substitutions are entirely your problem to manage.

8. What is your team size, and who specifically will work on our wedding?

Knowing the team structure protects you. A lead florist might design your event but send a junior installer to set up on the day. That can work fine – or it can lead to execution gaps if the junior team member doesn’t know the design intent intimately. Ask who will be on-site and whether the lead florist will be present for at least part of setup.

9. Can you provide references from weddings at a similar scale or style to ours?

References give you unfiltered feedback on professionalism, reliability, and whether the final result matched the proposal. A florist who’s confident in their work will provide these without hesitation. Three solid references from comparable events are more useful than a dozen five-star reviews on a website they control. Ask references specifically about day-of communication and whether there were any last-minute surprises.

10. What does your contract include, and what is your cancellation policy?

Contract terms vary widely in the floral industry. Some florists have tight non-refundable deposit structures; others allow changes up to a certain point before the wedding. You want to understand the deposit amount, what triggers full payment, and what your options are if you need to cancel or reschedule. A florist who can’t produce a written contract should be avoided entirely.

Phase 2: Logistics – The Details That Determine Whether the Day Runs Smoothly

Floral logistics are where the best-laid plans can unravel. These questions surface the practical realities of delivery windows, venue coordination, and day-of contingencies before they become problems.

11. What is your delivery window, and how does it align with our venue’s access schedule?

Venue access is usually tightly managed on wedding days – vendors often have a hard start and end for setup. Your florist needs to know exactly when the space is available and build their delivery and setup timeline around it. A seasoned florist will ask for your venue’s vendor access sheet immediately. A red flag: a florist who says they’ll arrive “sometime in the morning” with no specifics.

12. How long does your setup typically take for an event at our scale?

A reception with 20 centerpieces, an altar arch, and a floral installation above the sweetheart table takes considerably longer to set up than a simpler arrangement. Understanding the setup window helps you build the rest of your day-of schedule accurately. Ask for their setup timeline from a comparable wedding and confirm it fits your venue’s access restrictions.

13. What time will you return for breakdown, and what does that involve?

Most rental items – vases, vessels, arches, stands – need to be collected after the reception. Some florists do same-night breakdown; others return the following morning. This affects your venue’s end time and whether a trusted person needs to be present. Confirm who is responsible for overseeing breakdown and whether there is an additional fee for after-hours pickup.

14. How do rental returns work – who is responsible for collecting vases and rented items?

If you’re using rented vessels, arches, or candelabras, the return logistics matter. Lost or damaged rentals can result in charges weeks after your wedding. A clear florist will specify exactly which items are rentals, provide a list in the contract, and explain who collects them and when. You don’t want to be chasing down a 10-pound brass arch the morning after your honeymoon flight.

15. How do you liaise with our venue coordinator on setup and breakdown logistics?

Experienced florists communicate directly with venue coordinators – they share load-in times, team member names, and vehicle information. This reduces friction on the day and means you don’t have to play middleman. Ask whether they’re comfortable being added to your venue’s vendor thread. Florists who refuse to coordinate with venues or who expect couples to relay all logistical details are a sign of friction ahead.

16. If the ceremony or reception is outdoors, what is your contingency plan for weather?

Heat, humidity, wind, and direct sunlight can stress flowers significantly. For outdoor ceremonies, florists should have a clear plan: arriving earlier to keep arrangements in temperature-controlled vehicles until the last possible moment, using hardier bloom varieties, and providing care guidance for the couple’s party. A florist without a weather plan for outdoor events hasn’t done enough outdoor events.

17. Do you have adequate parking and loading dock access at our venue, or are there costs associated with that?

Venue parking for vendors is a frequent surprise. Some venues charge vendors for parking; urban venues may have no convenient loading area. A florist arriving with multiple large crates and no loading dock plan will add time and stress. Ask whether they’ve confirmed access with the venue and whether parking or loading fees are passed along to you.

18. What happens if a key bloom is unavailable or damaged the morning of the wedding?

This is the operational version of the substitution question. Even with perfect planning, day-of issues happen: a shipment arrives damaged, a fridge failure overnight, or a vendor error. A florist with solid wholesale relationships can source replacements quickly. Ask for an example of when they’ve solved a last-minute issue – a good answer will be specific and confident rather than hypothetical.

19. Are there travel fees for our venue, and how are they calculated?

Travel and mileage fees are often added to quotes after initial discussions. For venues outside a florist’s primary service area, fees can add several hundred dollars. Ask upfront whether your venue is within their standard range, how they calculate travel costs, and whether extended setup time in a remote location adds to labor costs.

20. Who exactly will be on-site on the wedding day – you, a team member, or a subcontractor?

Subcontracting without disclosure is a common grievance in the events industry. If your florist plans to send anyone other than the person you’ve been working with, you deserve to know – and to meet that person in advance if possible. Ask for their name, experience level, and whether they’ve been part of your planning process. A florist who can’t answer this question clearly is a concern.

Phase 3: Pricing and Payment – Getting to a Number You Can Trust

Floral pricing has more variables than almost any other wedding vendor category. Bloom seasonality, rental versus purchase decisions, and labor costs can all shift a quote significantly. These questions help you understand what’s in – and what’s not in – the number you’re given.

21. How does in-season versus out-of-season pricing affect our quote?

Peonies in winter cost significantly more than peonies in spring because they’re imported. A great florist will tell you which blooms in your mood board are in season for your wedding date and which will carry a premium. This conversation often leads to smart substitutions that keep the aesthetic intact while reducing cost. A florist who doesn’t raise this topic at all may be building an inflated quote you’ll only discover later.

22. What is the deposit amount, and what is the payment schedule?

Most florists require a deposit of 25-50% at booking to hold your date, with the balance due closer to the wedding – often two to four weeks out. Understand exactly when payments are due, what payment methods are accepted, and whether there are fees for credit card payments. A payment schedule should be clearly stated in your contract before you sign.

23. What is included in the quote you’ve provided, and what is itemized separately?

A quote that says “$4,500 – wedding florals” tells you very little. You need a line-by-line breakdown: bridal bouquet, bridesmaid bouquets, boutonnierres, ceremony arch, cocktail hour arrangements, reception centerpieces, delivery, setup labor, rental items, breakdown, and travel. Itemization protects you from vague scope creep and gives you clear levers to pull if you need to adjust the budget.

24. Which items in the quote are rentals and which are purchases I keep?

The distinction between rental and purchase affects both your budget and what happens at the end of the night. Cut flowers are yours; vases, arches, and stands typically are not. Understanding this upfront helps you plan for what you can repurpose – passing bouquets to guests, moving ceremony flowers to the reception – and what needs to stay in place for vendor collection. Get the rental list in writing.

25. Do you have a minimum spend requirement?

Many established florists have minimum order thresholds – often $3,000-$5,000 for full-service wedding florals. This is standard practice and not a red flag, but knowing the minimum early helps you figure out whether a florist is the right fit for your budget before investing time in a detailed proposal. If you’re working with a tighter budget, ask whether they offer scaled-down packages or elopement florals.

26. Is the price you’ve quoted locked in, or can it change before the wedding?

Flower prices fluctuate with global markets. Some florists lock your quote at signing; others include a clause allowing price adjustments if wholesale costs rise significantly. Know which situation you’re in before you commit. A locked-in quote offers budget certainty; a variable quote should come with a defined cap on how much costs can increase and under what conditions.

27. What typically drives cost overruns after a quote is signed?

Common culprits include late additions (extra boutonnierres, a last-minute cocktail hour arrangement), scope expansions after the initial design approval, and out-of-season sourcing for substitute blooms. A transparent florist will walk you through these scenarios proactively. If a florist can’t name any common cost drivers, they either haven’t experienced them – unlikely for an experienced vendor – or they’re not being forthcoming.

28. What are the norms around tipping florists, and is it expected?

Tipping florists is common in North America but not as formalized as tipping in hospitality. A typical range is 10-20% of the total floral spend, often split between the lead florist and the setup crew. It’s always discretionary and based on the quality of execution. Most florists won’t raise this themselves, but asking shows you’re planning thoughtfully – and a good answer is “it’s appreciated but never required.”

29. Are there fees for additions or changes made after we sign the contract?

Design changes made late in the planning process – adding a floral installation, swapping to a more expensive bloom – often carry administrative or expedited sourcing fees. Some florists allow one round of changes at no extra cost; others charge a flat fee for any post-contract revisions. Know the policy before you sign so you’re not surprised when you decide two months before the wedding that you want a flower wall.

30. How does the quote account for your labor costs – are setup and breakdown included?

Labor is one of the least visible line items in floral quotes. Some florists bundle setup and breakdown into a single all-in price; others bill labor separately at an hourly rate. If labor is itemized, ask how many hours are budgeted for setup and breakdown and what happens if setup takes longer than planned. A florist who doesn’t include breakdown in their standard quote may send an unexpected invoice after your wedding.

Phase 4: Day-Of Execution – Confirming the Plan Holds Together When It Counts

Even beautifully planned florals can unravel on the day if logistics and communication are unclear. These questions pin down the details that determine how smoothly everything runs when it actually matters.

31. What time will you arrive at the venue on our wedding day?

The florist’s arrival time should be locked into the day-of timeline well before the wedding. Knowing this helps you confirm it aligns with the venue’s vendor access window and that setup will be complete before guests arrive. Ask for a specific time, not a range. A florist who gives a vague answer to this question during pre-wedding planning will likely give a vague answer the morning of the wedding too.

32. Who is our primary point of contact on the wedding day itself?

In the busyness of a wedding day, you need to know exactly who to call if there’s a floral question or a last-minute issue. That person’s name and cell number should be in your day-of information packet. If it’s the lead florist, great. If it’s a team member, make sure you’ve been introduced to them before the day and that they have the same level of detail about your design as the lead.

33. How will we communicate on the wedding day if something needs to change quickly?

The couple is rarely available by phone on the wedding day – you’re getting ready, taking photos, or standing at the altar. Confirm a backup communication protocol: Is it a text to the planner? A call to a parent? Florists experienced with large weddings will have a clear chain for this. A florist who expects to reach you directly for every question during the day hasn’t thought through wedding-day realities.

34. What is the sequencing – do you set up ceremony florals first, then reception, or simultaneously?

At venues where ceremony and reception happen in different spaces, the florist’s sequencing strategy affects whether everything is ready in time. Some florists run parallel teams; others set up ceremony florals, then move them to reception during cocktail hour. Understanding the plan helps you set realistic expectations for when each space will be camera-ready.

35. How will boutonnierres and corsages be distributed to the wedding party?

Boutonnierres and corsages require pinning or attachment, which takes time and instruction. A good florist will deliver these in labeled bags with clear attachment notes, or in some cases will pin them on-site. Confirm where delivery happens – getting ready room, venue entrance – and whether your wedding coordinator or planner is looped into the handoff plan. Boutonnierres left on a random table have a way of going missing.

36. What do you do if flowers start wilting in heat during an outdoor ceremony or warm venue?

Heat management is an active skill in florals, not a passive hope. Experienced florists keep arrangements in water until the last possible moment, choose hardier blooms for outdoor settings, and have techniques to revive wilting flowers on-site. Ask what their specific protocol is and whether they carry any emergency supplies – floral spray, water tubes, extra blooms – as part of their standard kit.

37. What floral preservation tips do you recommend for the bridal bouquet?

A surprising number of couples want to preserve their bridal bouquet – whether through air-drying, freeze-drying, pressing, or resin casting – but don’t realize preservation needs to begin within hours of the wedding. Your florist should be able to tell you how to keep the bouquet fresh through the ceremony and reception, and ideally can recommend a preservation service they’ve worked with before. This is a small question with a meaningful answer.

38. Do you coordinate with other vendors – photographer, planner, caterer – to ensure timing aligns?

The best florists think of themselves as part of a vendor team, not an isolated contractor. They’ll reach out to your photographer to understand when detail shots are planned, coordinate with your planner on the timeline, and communicate with the caterer about table access. A florist who actively avoids communicating with other vendors will create friction on a day when friction is the last thing you need.

39. Will there be a dedicated breakdown crew, and what time will they arrive?

Breakdown logistics matter as much as setup. A dedicated crew arriving at a specific time keeps the venue clearing on schedule and ensures rental items are collected properly. Some florists use the same team for setup and breakdown, which means a very long day for a small crew – understand how this is staffed and whether fatigue at the end of a 12-hour day has ever affected their breakdown quality.

40. What is your protocol if you are running late or encounter an emergency on the wedding day?

Traffic accidents, vehicle breakdowns, and personal emergencies do happen. Ask a prospective florist how they’ve handled day-of crises in the past and what their escalation protocol looks like. Do they have a backup florist or industry colleague they can call? Do they carry emergency supplies in a secondary vehicle? A confident, specific answer to this question is the mark of a professional who has genuinely thought it through.

Phase 5: Post-Wedding – Closing the Loop After the Celebration

The relationship with your florist doesn’t have to end the moment the last petal is swept up. These questions explore post-wedding logistics, opportunities to give back, and how to close out the vendor relationship on a strong note.

41. Do you partner with any floral donation programs – hospitals, hospices, or charities?

Many florists donate their day-after flowers to hospitals, hospices, or community organizations rather than discarding them. If this matters to you, asking about it upfront is both meaningful and practical – you can plan for arrangements to be donated rather than composted. Florists who participate in these programs often mention it proudly; those who haven’t considered it may be open to it if you raise it directly.

42. Can you recommend floral preservation services for our bouquet?

Preservation services range from DIY air-drying to professional freeze-drying that can cost $300-$700 or more. Florists with strong referral networks will recommend a specific service they trust. Asking this question also signals that you value the bouquet beyond the wedding day – and the best florists will adjust the bouquet design slightly to make it more amenable to the preservation method you’ve chosen.

43. What is the timeline and process for returning rental items after the wedding?

Rental returns are a post-wedding administrative task that’s easy to overlook. Confirm whether you need to do anything – consolidating items, labeling them, granting venue access for pickup – or whether the florist handles everything independently. A clear written process in the contract prevents confusion and protects you from being charged for items that were collected without your knowledge.

44. Would you be willing to share high-resolution photos from our wedding for your portfolio?

Most florists welcome permission to use wedding photos in their marketing – it’s a valuable exchange that can sometimes earn you additional courtesies or discounts. If your photographer’s contract allows it, proactively offering to share gallery access is a goodwill gesture that costs you nothing and often earns genuine gratitude. Ask upfront whether this is something they typically arrange, so neither of you forgets after the wedding.

45. How do you prefer to receive feedback after the wedding?

A florist who actively asks for post-wedding feedback is one who is committed to improvement. Whether they prefer a formal review, a quick email, or a conversation, knowing this in advance means you can plan to provide it while the details are still fresh. It also subtly signals to the florist that they are accountable for the execution – not just the proposal.

46. Do you offer any discount or priority booking for returning clients or off-season dates?

If you plan to use the same florist for a future celebration – an anniversary party, a vow renewal, a styled shoot – asking about returning client rates is a reasonable and common question. Many florists offer priority booking windows or modest discounts for repeat clients. Off-season dates (typically January, February, July, and August depending on your region) often come with more flexibility on both availability and pricing.

47. Will you provide a final invoice showing exactly what was delivered versus what was quoted?

A final invoice reconciliation – showing what was quoted, what substitutions were made, and what was actually delivered – gives you documentation for any budget reconciliation and protects you in the unlikely event of a billing dispute. A professional florist will provide this without being asked. If a florist is resistant to this kind of documentation, treat it as a transparency concern.

48. How do you handle situations where the final execution didn’t match the agreed design?

This is a hypothetical question worth asking directly. You hope it never applies to your wedding, but knowing how a florist handles complaints – do they offer partial refunds, priority rebooking, or a simple apology – tells you something about their commitment to client satisfaction. A florist who becomes defensive about this scenario rather than walking you through their resolution process is showing you something important.

49. Are there any post-wedding charges I should anticipate that aren’t already in the contract?

Unexpected post-wedding charges – for late rental returns, damaged items, or venue cleaning fees attributable to florals – can be a frustrating surprise. Asking this question directly forces the florist to disclose any common situations where additional charges have arisen in the past. A transparent answer protects your budget and your post-wedding peace of mind.

50. How can I best support your business after our wedding – reviews, referrals, social sharing?

This question is a gift to a florist who has done great work for you. It opens the door to a genuine post-wedding relationship: a Google review, a tag in your Instagram posts, a referral to a friend who is newly engaged. Asking it upfront also sets a collaborative tone – you’re not just a transaction, and you’re signaling that you plan to be a vocal advocate if they deliver. Great florists remember clients who treat them like partners.

Coordinate Your Full Wedding Vision

Your florist works most effectively when they know what the rest of your wedding aesthetic looks like – including the paper elements your guests interact with up close. Once you have floral centerpieces and table arrangements confirmed, it’s worth thinking through how your wedding menus can complement those arrangements. A menu printed on warm ivory cotton paper with a single pressed floral detail, for instance, can carry the florist’s palette directly onto every table setting – and your florist may have opinions on colors and textures that tie everything together beautifully.

The same coordination thinking applies to wedding place cards. Small as they are, place cards sit directly beside your floral arrangements and are in every photographer’s tablescape shot. Matching the typography, stock color, or foil finish to your floral palette – warm gold foil against ivory cotton paper beside cream and blush roses, for example – creates a layered visual consistency that elevates every detail photo.

If you’re building out your full vendor question bank, this florist guide is part of a wider cluster of planning resources. The same structured approach applies to your other major vendors – see our sibling guides: 50 questions to ask your wedding photographer, questions to ask your wedding caterer, and questions to ask your wedding planner. Working through all three means you walk into every consultation knowing exactly what you need to understand before you sign.

Frequently Asked Questions

When should I book my wedding florist?

Most wedding planners recommend booking your florist 9-12 months before the wedding date, especially if you are marrying in spring or fall – the two peak seasons when popular studios fill up fastest. For very large floral installations or well-known florists, booking 12-18 months out is not unusual. The earlier you confirm, the more flexibility you have in design discussions.

How much of a wedding budget typically goes to flowers?

A commonly cited guideline is 8-10% of the total wedding budget for florals. In practice this varies widely based on your priorities: couples who want lush, full floral installations often allocate 12-15%, while those with a simpler aesthetic may land closer to 5-6%. The most important step is getting a fully itemized quote so you can see where the money is going and make informed trade-offs.

What is a reasonable deposit for a wedding florist?

A standard deposit is 25-50% of the total quoted amount, paid at contract signing to hold your date. The remaining balance is typically due two to four weeks before the wedding. Deposits are usually non-refundable after a certain cancellation window – check the contract carefully for the specific terms before you sign.

Can I negotiate with a wedding florist on price?

Yes, within reason. Florists have real cost floors driven by wholesale prices and labor, but there is often room to adjust scope rather than price – choosing in-season blooms, reducing the number of centerpieces, or swapping statement installations for simpler designs. An honest florist will have this conversation with you openly. Coming in demanding a flat discount without discussing scope is less likely to get a positive response.

What happens to wedding flowers at the end of the night?

This depends on your contract and preferences. Rental items – vases, vessels, arches – are collected by the florist. Cut flowers are generally yours to keep or donate. Many couples arrange for guests to take centerpieces home, or coordinate with the florist to donate arrangements to a local hospital, hospice, or community center. It’s worth confirming the plan with your florist in advance so breakdown runs smoothly.

Do I need a florist if I’m having a small wedding or elopement?

Not necessarily, but most couples find that even minimal florals – a single bridal bouquet, a few ceremony blooms – add significant visual warmth to photos. Many florists offer scaled packages specifically for small weddings and elopements, often starting at $500-$1,500. Alternatively, specialty studios offer a la carte ordering for a single bouquet or boutonniere without a full event package.

What is a floral mock-up and is it worth paying for?

A floral mock-up is a trial arrangement – often the bridal bouquet or a centerpiece prototype – created before the wedding so you can see and approve the look in person. Florists charge for these, typically $100-$400 depending on complexity, because it uses real flowers and labor. For couples spending $5,000 or more on florals, or those with very specific vision requirements, the peace of mind is generally worth the cost.

How do florists handle it if my chosen flowers are unavailable on the wedding day?

Florists with strong wholesale relationships typically have contingency options ready – same-color, same-form substitutions that preserve the aesthetic even if the exact bloom is unavailable. A good florist will notify you in advance when possible and offer alternatives for your approval rather than making unilateral substitutions. It is worth asking about this process specifically during your initial consultation rather than waiting until there is an actual issue.

Should I give my florist photos of flowers I like or don’t like?

Yes – and the “don’t like” list is just as valuable as the inspiration images. A clear picture of what you want to avoid – overly tight bud-vase arrangements, filler-heavy designs, anything too formal or too loosely wild – helps a florist eliminate wrong directions quickly. Bring 10-15 images to your first meeting that represent the range of your vision: some specific blooms, some overall aesthetic, some color palette references.

What is the difference between a full-service florist and a floral designer?

The terms are often used interchangeably, but there is a meaningful difference in scope. A full-service florist typically handles all of the above – delivery, setup, on-site styling, breakdown, and rental collection. A floral designer may focus on the creative direction and arrangement but outsource logistics to a separate team. Knowing which model your florist operates under helps you understand who to contact for what, and who is accountable on the day.

Is it normal for a florist to subcontract parts of my wedding?

Subcontracting parts of a wedding – particularly setup labor during peak season weekends – is common in the industry. The important thing is disclosure. You should know in advance if anyone other than the people you’ve met will be working on your event, who those people are, and whether they have been briefed thoroughly on your design. Subcontracting without disclosure is a legitimate grievance; transparent use of a skilled team is not.

How do I write a helpful review for my wedding florist?

The most useful florist reviews are specific: name the types of flowers used, describe how the finished arrangements compared to the original proposal, mention the delivery and setup experience, and note how any day-of challenges were handled. Florists use these reviews to attract future clients who are a strong fit for their style, so the more detail you provide, the more useful it is. Aim for three to five sentences with at least one concrete example.

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